Experts at ccri conducted a study to gather information on what product attributes aid or hinder usability and satisfaction for users with disabilities. Rare beauty by selena gomez has taken the world by storm since its launch in 2020. Makeup brand rare beauty, at its launch, was praised extensively because of its accessible packaging.
The centerpiece of her office is its long shelving unit on which rare beauty’s assortment of products is displayed alongside pr boxes they’ve created over the years. The liquid touch weightless foundation is priced at $29 and comes in 48 shades. Rare beauty has been making a conscious effort to limit waste in packaging, but it’s an.
Presently, only 4% of beauty and personal care brands create products accessible to people with disabilities,.
Rare beauty released the following statement in september 2020 after multiple claims from youtuber reviews cited packaging design for accessibility: Care about your environmental impact? It also evaluated a selection of. Rare beauty makes a conscious effort to limit waste by using sustainable packaging for our makeup.
Joyce kim, chief product officer at rare beauty, spoke to us about the brand's minimalist package design—and how gomez in involved in every aspect of the. These faqs hold the answers you need. As far as the packaging goes, the design is clearly gorgeous, but the functionality is even more impressive. Take a peek inside your tube and you'll notice there's a smaller hole below the main mouth.
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### With the increasing move toward sustainability, projects are even more complicated as consumers, brands and retailers weigh in—the latter looking for the right.
If you have a packaging design you’d like to be recognized on a global scale, enter it now into the pentawards beauty, health and body category before entries. Everything about rare beauty is positive and inclusive, right from the 48 foundation shades to packaging designed with reduced hand mobility in mind. Rare beauty declined to comment, but a statement on its website notes that its products are “designed to selena's personal preferences to emphasize ease of use.” while the company hasn’t. Learn more about rare beauty's shipping and return policy, thoroughly tested formula, and accessibility initiative!
For example, rare beauty’s packaging is recyclable and made from recycled materials wherever possible. It's also a matter of accessible design and production. What is rare beauty’s position on sustainable packaging? Rare beauty / selina gomez.
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### Packaging and product designs that simplify beauty routines and reduce consumption will be key moving forward, as consumers turn to brands for help limiting.
Brands like fenty, rare beauty, and pleasing are challenging stereotypes, catering to underserved communities, and depicting a more accurate reflection of the world. Experts say rare beauty by selena gomez performs at high levels in every aspect—from intent to formula to packaging and social media.
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